Meet Inez, founder of Kittea (@mykittea), and one of the earliest gift box partners of Happy Bunch! Kittea creates gourmet tea blends, inspired by the unique personality and heritage of different kitty cats. How a-meow-zing! ๐๐ (Bear with us, we canโt resist the cat puns!)
Despite a small team of 4 employees, Kittea has grown over the last three years and now boasts 24 stockists across seven countries, with more than 12 tea blends! However, such success did not happen overnight. Inez spent many gruelling days and nights, working out every aspect of the business. From tea-blending, to accounting, and even to building her own eCommerce site, Inez launched Kittea as a โone-woman showโ behind the scenes. This was especially difficult, when those around her were doubtful of her previous decision to leave her cushy corporate job to start something of her own.
However, the hurdles did not end there. Inez faced discrimination at tea conventions, especially with the tea industry being traditionally male-dominated. Exhibition goers would approach her asking for her boss, but she stood firm in her position as her OWN female boss ๐ช. Having to constantly defy societal conventions eventually spurred her on to work even harder for Kittea.
Not only does Inez create beautiful tea blends through Kittea, she inspires us to be confident in our own convictions, and to be bold and brave in pursuing our own passions! ๐ Thank you Inez for being the purr-fect role model, and for trusting us from the beginning! ๐
In line with our theme this monthโBold & Beautiful, we will be honouring one Gift Box partner each week by talking about the bold & beautiful work they do! โจ Keep a look out next week for our next feature! ๐
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