March 16, 2020 3 min read

Hello there, Minnie here! 😊 It’s the start of a new week, and I have some news to share with you.

I woke up this morning thinking to myself – ‘Wow, it’s been 2.5 years since we started Happy Bunch in Singapore!’ 2.5 years is not exactly long, and neither is it short. One thing’s for sure, it wasn’t easy. However, even in the toughest of times, we’ve found strength & encouragement in your support to strive against the challenges. It’s the love & thought accompanied in each of the messages that we’ve delivered and will continue to deliver. It’s the time you’ve taken to write us feedback, suggestions and compliments. It’s your patience & understanding when hiccups happen. Those are the reasons that keep us going and challenge ourselves to do better. Thank you from the bottom of our hearts!

For all the trust you’ve placed in us, I believe it’s only right to write to you and share more details on the key changes that will be coming your way soon.

New Pricing of the Signature Weekly Bunch
The Signature Weekly Bunch is a product range that’s very dear to us. Happy Bunch started with this very concept where we offer new flower designs (first daily, now weekly) at an affordable price so that you can surprise your loved ones any day, for any reason.

However, after much thought and consideration, we have come to the decision to increase our price point for the Signature Weekly Bunch from $30 to $40 from 6 April 2020 onwards. The price change will allow us to introduce seasonal & premium flowers, create more gorgeous flower designs, and bring more delight to you and your recipients! 💕

Introducing Petite Bunch
I understand that affordability is still one key consideration when you come to Happy Bunch. Therefore, we have recently launched the Petite Bunch at $25 with our new Paper Wrapping & free same-day delivery. The Petite Bunch design is updated regularly as well. I believe this range will be a great, affordable choice when you simply want to make someone’s day #justbecauselove.

Bringing Your Favourite Blooms to the Summer Fav Collection
Starting this week, we are bringing you a new Fav Collection with all-time favourite blooms such as tulips, roses & sunflowers in some of the most popular colour palettes. I hope you’ll like the new collection we’ve put up! You can view the new collection here.

Wrapping Selection
Over the past years, some of you have reached out and asked for more flexibility in choosing your preferred wrapping. And it’s finally happening! 🎉 We are working hard to introduce the Paper Wrapping choice for all flower designs (on top of the Signature Burlap) very soon. Currently, we are in the final stage of preparation and are aiming to launch it around mid to end April. Stay tuned!

If you are still reading… 🙂
I hope this update provides you with a good understanding of the exciting upgrades you can expect in March and April as well as the reasons why certain changes are introduced. If you have any questions regarding any of the changes & updates, I’d love to hear from you. You can simply reply to this email and I’ll get back to you shortly.

As things are still a little tough and uncertain around us due to the coronavirus outbreak, I hope you continue to stay well & healthy. And remember to spread love & happiness!

XOXO,
Minnie, Country Manager
On behalf of Happy Bunch Singapore